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Beware: Buying ‘likes’ and ‘followers’ doesn’t work if you are boring

This is a blog I recently wrote for my new employer @captovate I wrote it in response to this article that appeared in The Age by Ben Grubb about Matthew Carpenter from getwithsocial.com. I have no issue with Carpenter – he’s entitled to create this service if there’s a market for it. However, I think … Continue reading

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