Social interaction: Attending #SMMW13 in San Diego

In a couple of weeks I’ll be attending the Social Media Marketing World conference in San Diego (or #SMMW13 as it’s referred to on Twitter). And I’m hoping that it’s more than navel-gazing and grandstanding. Conferences have as much power to inspire as the do to deflate. Unfortunately, many conferences I’ve attended in the past … Continue reading Social interaction: Attending #SMMW13 in San Diego

Pay for your device, connection AND content? Fairfax’s online paid content model is ‘trust vs money’

The ABC’s 7.30 Report screened a fascinating report on the viability of one Australia’s largest newspaper companies changing the size of its print edition from broadsheet to tabloid. Alongside the change in the paper’s size is the impending addition of a ‘paid online content’ model to its digital edition. While there have been thousands of … Continue reading Pay for your device, connection AND content? Fairfax’s online paid content model is ‘trust vs money’

Kind feedback is rubbish – constructive criticism is key

I thought about starting this post with a fancy quote from someone famous. You know the ones: invariably sage advice from (mainly) dead poets, philosophers and generally smart people. But sometimes you don’t need to search for a quote; you need to think of one yourself. And that’s where this one came from: ‘Your ideas … Continue reading Kind feedback is rubbish – constructive criticism is key